Nissan created this customised gold-plated Nissan GT-R as part of their global marketing drive, and announced that they were auctioning it for $100,000 to benefit a charity supported by Usain Bolt.
Popular for his ‘lightening-bolt’ action after a win, Usain Bolt is a famous athlete who has won numerous gold medals at various international sporting events, including the 2012 London Olympics. Here's a photo of him with Nissan's pure solid gold-plated car.
Usain Bolt has signed a special deal with Nissan Motors, in which he has been named the brand ambassador for Nissan cars, and also the ‘Director of Excitement’. In recognition of Bolt’s achievements in athletics, Nissan will be auctioning this unique gold-plated Nissan GT-R to help Bolt’s ‘Usain Bolt Foundation’. This charity works to create educational and cultural opportunities for youngsters in Jamaica.
This gold-plated Nissan Car also has interior bits, that have been coated with real gold. What do you think of this gold car, would you like to drive such a gold car down your city streets?